Comments on: 3 reasons why old media is not doomed http://lancewiggs.com/2007/10/15/3-reasons-why-old-media-is-not-doomed/ NZ Internet, Media and Business Thu, 09 Feb 2012 09:02:16 +0000 hourly 1 http://wordpress.com/ By: thomas scovell http://lancewiggs.com/2007/10/15/3-reasons-why-old-media-is-not-doomed/#comment-6819 Mon, 15 Oct 2007 11:24:35 +0000 http://lancewiggs.com/2007/10/15/3-reasons-why-old-media-is-not-doomed/#comment-6819 For me it was never “old media is doomed”, it was “mass media is doomed”. As in the 1-to-many communication medium that was doomed by new media and technology’s liberation of the “people formerly known as the audience” (cue cheesy fanfare). Old media are perfectly positioned to take advantage of the new medium/media as you note – if they get what new media is, and don’t keep regarding it as a new channel – but as a new way of expressing and communicating. Though the longer they leave it, the more likely some of the new kids on the block are to take it FTW.

]]> By: Don http://lancewiggs.com/2007/10/15/3-reasons-why-old-media-is-not-doomed/#comment-6804 Sun, 14 Oct 2007 23:52:17 +0000 http://lancewiggs.com/2007/10/15/3-reasons-why-old-media-is-not-doomed/#comment-6804 9: Double the dollars and efforts around all levels of education. This investment always pays in the long run.

Very glad you put this in. Far too often business “leaders” in NZ call for what appear to be very self serving changes without recognising the importance of other parts of society and the economy to their success.

The damage that the likes Mssrs Fay & Richwhite have done to the image of business should not be underestimated we need to pay attention to the wider demands and needs of our country.

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