Interesting deal that Kiwi company txtstation has made in the USA. They are working with Fox TV and the NBA on mobile-interactive TV, allowing Americans to answer questions posed on the small screen.
While the USA is well behind in TXTs (and well ahead in mobile email), I wonder whether the success of American Idol, Survivor and the like means that they are now primed for this.
Regardless it is wonderful to see a company from little NZ enter such a giant market so strongly. I hope it goes well.
Lance Wiggs 