The current Super Rugby NZ team names are appalling:
Crusaders: A name celebrating religion based genocide from centuries ago (Thanks to @sportsfreakconz for that definition)
Chiefs: White people’s interpretation of a Māori culture across the region. Perhaps next time we could actually ask local iwi what name they would like to choose.
Hurricanes: We don’t even have hurricanes in the Southern Hemisphere. Lazy.
Highlanders: Celebrates Scottish colonists – not exactly friendly to the tangata whenua.
Blues: It’s like they ran out of time – and then copied the South Africans.
It’s well beyond time for these to be renamed, using an inclusive process that considers local iwi, the players along with marketability.