Big Retail

Big online retail sites tend to vary a bit by country.

Check out the biggest French, German and UK sites – measured by Comscore traffic. Strange huh?

Amazon is #3 in France, #2 in UK and Germany, while eBay doesn’t make the list – probably because Comscore fall into the old trap of treating eBay differently from “retail ” sites.

They should realise that a huge percentage of items sold on ebay are new – and that eBay sales of new items probably exceed those of almost all the other retailers.

Published by Lance Wiggs

@lancewiggs