Car texts

3 reasons not to follow up on this advertisement in today’s NZHerald.

1: there is no specific URL which I can see delivers me to the txt car alerts page. Nor us there any way I can do anything with my non Internet surfing mobile.

2: there is no price information, and we are all a bit bitter about the insane prices of txt alerts in general. (You can blame the telcos for much of this)

3: NZHerald and other dailies lost the autos market years ago – first to the free ads papers and latterly to Trade Me.

Get yourself free email alerts from Trade Me instead.

But then if you are reading this then you know that already.

So just who is that ad targetted at?

About Lance Wiggs

@lancewiggs
This entry was posted in media, NZ Business. Bookmark the permalink.

One Response to Car texts

  1. Ben Young says:

    Internal advertising clearly not held to the same regard as external. Chances are they are just trying to fill space?

    Like

Comments are closed.