Google express is aggressively recruiting buyers: Sign up and get US$10 free – which you can spend on anything (excluding post and packaging) from some pretty major retailers – including Buy.com and Toysrus.com.
Meanwhile retailers get free processing unti lte end of this year.
This is exactly what the wannabe online payments players in New Zealand, such as Paymate and Pago need to do to launch.
Paypal gave away $10 to new members when they launched, and even Trade Me gave away free credit near the beginning. The prize for the winning payments system is huge – a dominant almost unassailable market position.
