Brand dilution: not Grandma’s biscuit Posted byLance Wiggs November 17, 2009 1 Comment on Brand dilution: not Grandma’s biscuit Eaten on Air NZ just now. It wasn’t very good. Published by Lance Wiggs @lancewiggs View more posts
The Air NZ snacks are woeful. Even a smidgen of corporate social responsibility would ensure at least one healthy option. “Vegetable” snacks – how many veges actually died in concocting that product. Lollies – mmmm. Biscuit – I’m not sure where Grandma used to hide all those additives, flavouring, regulators and emulsifiers.
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