At the bottom of the Wolrd Internet Project – NZ Report are some nice cross tab charts. I find these interesting not just for the internet data, but also for some of the other insights.
1: Wealthier people spend more time with their family, Pakeha spend the least time with family, Males (self reported remember!) spend more time with family than females and internet users spend more time with family than non internet users.
2: 50 -60 year olds know the most – they rely on other people the least for information.
In shock news teenagers, rather than professing to know it all, actually are the ones they depend most on other people for information.
There’s also an interesting reverse correlation between income and this topic – the less you earn, the more important other people are for information.
3: We really need more Maori people blogging. A lot more.
Interestingly lower income people are more likely to blog – is this cause or effect I wonder?
4: While the overall result is pretty much evenly split, the Government funding question (should Govt fund the internet?) shows massive differences by age. When you slice it by age it is clear the young see the value and want the handout, while the old don’t see the value.
It isn’t a rich versus poor thing either – across the income range it is essentially neutral.
Asians really get this one (especially Koreans I would guess), while users versus non-users show surprisingly little difference. This is classic input for politicians who are targeting specific groups with policies.
Lance Wiggs 