Brands playing together

Microsoft just got together with Ford to launch their car audio system Sync. The system appears to be pretty good, but it says volumes that Microsoft launches with Ford – a company in real trouble. Meanwhile Apple launched their original simple iPod system with, who else, Mercedes Benz…

NZHerald ads

Some ads are back – there is a Microsoft one (that’s smart enough to know I’m on a mac) served up by http://ads.apn.co.nz/ADCLICK/CID=xxx – which is not the former doubleclick method. There is also a super slow Sorted ad – served by http://secure-nz.imrworldwide.com/xxx, which is Neilsen. The ad appears quickly enough, but clicking on the …

sports quiz

I’m proud to have scored just 18/50 in the 2006 Stuff Sports Quiz (link will change to weekly quiz). There is so much sport on these days that keeping up would require shelving much of the rest of your life.

NZHerald – resorting to google ads

The good news is that NZHerald is loading super quickly today. The not so good news for APN is that they are using Google ads instead of more lucrative display ads. I’d be really interested whether they are generating real revenue out of those Google ads, but I suspect not after looking at the advertisers. …