Expensive love

I received several copies of this email from Apple, and clearly there is a disconnect between my idea of appropriate Valentines day gifting behaviour and Apple’s: I understand flowers, I understand dinner, and even a small gift, but isn’t a $349 iPod Touch raising the bar just a little too far? It’s also not going …

Who is the biggest bookstore of them all?

I’d never heard of TheNile.co.nz – but via an advertisement in Geekzone I went there to find that they claim they are New Zealand’s largest bookstore. That seemed strange – until I noticed the link at the bottom to their Australian site: Ok – so they are also Australia’s largest bookstore. Strange – I could …

Never advertise during the Olympics

It seems that if you sponsor the Olympics then you get thousands of TV advertising spots thrown in. So – for those companies that sponsor the Olympics this is for you: STOP By now I now dislike your company, your products, and most especially your advertisements. It’s only day 4. By the end of the …

The mysterious disappearance of Michael Carney

Michael Carney is a marketer that sends out an occasional newsletter to the community. It’s quite good (the last one even quoted my father :-).  Michael is a influential guy on the NZ scene – he even wrote an excellent book on Trade Me. I do recommend that you subscribe t0 the newsletter if you …