10 ways that NBR.co.nz can fix its comments

One would think that The Wall Street Journal comments would be rancid. After all it’s a right wing capitalist newspaper in the bastion of all that is right wing and capitalist. And yes, the comments do skew a certain way. But overall they are not nearly as bad as they could be. The reason are …

WSJ Upsell – Go Pro now

A very clever move by WSJ.com, who have introduced a way to eek more money out of subscribers. It’s WSJ Professional Edition – and which professional cannot resist having their employer pay the $25 extra per month to get these extras: Frankly those extras should be included with the WSJ subscription, and this is simply …

Google’s Schmidt responds to Murdoch – and well

Google’s Eric Schmidt has written an op editorial in the Murdoch owned Wall Street Journal. The best paragraph is where Eric gently explains to Murdoch, in his own newspaper, exactly how Google is helping and not hindering the news industry. Microsoft, for all its offers to pay for exclusive rights to New Limited’s content, knows …

The mainsteam starts to hear about web 2.0

Bugger – now they are letting the CEO’s know about the Web 2.0 marketing techniques. The WSJ has published The Secrets of Marketing in a Web 2.0 World,  which has the not so SEO friendly url of http://online.wsj.com/article/SB122884677205091919.html, but contains plenty of Web 2.0 buzzwords in it’s  text. The article is from MT Sloan review, …