Is the Original Dell.com homepage better or worse than the current one? The original page let you go directly to what you wanted – be it to buy a particular type of computer, get service or check your order. It was ugly but so simple. The current site is a brick wall. I suppose the …
Tag Archives: usability
Neither beautiful nor usable
Seen the Review your Website page before? Wondering what it is all about? Wondering why it ever existed and was so ugly? It was an experiment. I put the Review your Site page up to see whether it would be found, whether anyone would contact me, and whether anyone would actually pay me to criticise …
Enrolling in Budget’s Fastbreak is Easy!
Actually – No – it is not. Making people print out a PDF and mail it back to you to register is no longer acceptable. It has not been acceptable for years. Avis does a bit better, as does Hertz. However although it appears online sign-up to their programs is possible, they each have intimidatingly …
Make it easy for me to leave you – unsubscribing
Like Rowan, I’ve been unsubscribing from a lot of list emails recently. Let’s see what we can learn from the process. The Good The best email subscriptions are easy to unsubscribe from – requiring a simple click from inside the email, which bounces to a web page with a confirmation message. This is exemplary – …
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How to do great web usability – iinet example
iinet have a fantastic new website for new customers. Try it – go through the process to sign up for a service (use 6160 for Fremantle’s postcode). The front page is simplicity itself. Then it’s straight into questions that you can relate to: The guy’s statements change with each screen – and they are actually helpful. …
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