Didier Stevens purchased this lovely little google ad – that offered to download a viurus to your PC. and 409 people clicked on it. That explains the traffic to this blog…
Category Archives: media
White pages being stolen?
A strange press release from newly independent Yellow Pages, who are: “approaching a number of large New Zealand businesses and government organisations believed to be misusing information from White Pages online.” They are saying it is part of an “industry move”, with quotes from IAB’s Josh Borthwick and Keith Norris from the Marketing Association. So …
The end of newsprint is nigh..
..well it isn’t nigh, but the first signs of the end of newspaper are out there. Yesterday saw the announcement by LG.Philips of the first A4 colour e-paper. The ePaper is a flexible panel that is as thin as paper and is best used to display reading material. It only uses power when the page …
Netguide, Stuff, Trade Me, Pimp my plane…..
On the one hand I am not a big fan of the Netguide awards methodology. On the other hand Stuff managed to glean two awards (Best media site and best homepage), while Trade Me took home three more. Thanks to everyone that voted for us – both Trade Me and Stuff. It was a huge …
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unmovable ads destroy content…oh and mac surfers are growing
If you are going to host a popout ad, please please please test it with a few browsers. This Computerworld article looked really interesting, until I found it was blocked by an unmovable ad. I was running Safari, on my Mac, which delivered the point of the article more elegantly than any words.
The NetRatings demographics survey instrument
We all see these, and for some reason recently I’ve been seeing the NetRatings survey a lot when I go to the NZHerald site. Perhaps my cookies keep getting deleted, perhaps I’m using too many different browsers (3 on my mac, 1 at work). The data we in the industry get from these surveys is really valuable, so I’m going to attempt to constructively criticise the survey questions:
Publishing all those letters to the editor
“Most” of the letters to the editor received by The Economist are published on their website, with the best ones also making the newspaper. The letters are helpfully grouped by the article that they refer to. It is a wonderful synthesis of old and new world media. This is a classic idea that seems so …
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Static versus flash
Liv touches one the eternal static versus flash ad debate. I like the idea of the elf but he seems to be taking forever to download, whic make me wonder what on Earth he is bringing with him. and I wonder if he likes macs?
Church, State and PCWorld
1: Draft (or edit) an article called “Ten Things We Hate About Apple” 2: Get a call from your business-guy CEO who likes getting calls from Steve Jobs – asking to kill the article 3: resign. editorial integrity is everything. 4: End up a hero on the web – including slashdot. Fantastically well done to …
TheAtlantic.com
The Atlantic Monthly magazine continues its transformation from an excellent magazine and ok website into an excellent magazine and an excellent website. The site now features A lister bloggers Matthew Yglesias and Andrew Sullivan, along with James Fallows and Ross Douthat who are a senior Atlantic correspondent and a senior Atlantic editor. The homepage, as …
Moyers, Internet and TV
Bill Moyers, a respected journalist from PBS, has come back from retirement in an astonishing way. Not only did he launch a new PBS series (Bill Moyers Journal) with an excellent documentary entitled Buying the War, he has backed it up with an excellent website. The video of each program is available for free – …
RightMedia demo
Google Yahoo! <thanks Dave and Mauricio> just purchased RightMedia – which is some sort of online advertising marketplace. This deal has uncovered the world’s slowest but actually kinda fun demo – check out their homepage and click on the Take the Tour button. It’s been 5 minutes so far and the demo still hasn’t told …
Factoids from the 2007 Digital fact pack
Adage has published the ‘2007 Digital Fact Pack‘, where you can glean vital tidbits such as: Online display advertising was $9.77bn in 2006 according to ‘TNS Media Intelligence’…. …..and about $4.9bn according to ‘eMarketer’. One number would have been useful, two numbers is a joke. eMarketer projects 2007 Display ad and rich media/video revenue of …
Cookies per computer
An average of 2.5 cookies were found per home computer in a US Survey [hat tip attentionmax] by Comscore. It seems that 31% of people delete their cookies at least once during the month*, and 7% delete them 4 times or more. Let’s see how that works in NZ. NetRatings shows there were 6.1m domestic …
Are journalists required online?
At least this editorial addresses the issue, but Rob O’Neill doesn’t close the loop. As Rob points out the addition of community features is no substitute for decent writing from professionals. My additional belief is that as publications move online the demand for decent editors and journalists goes up, not down. It is the printing …
Lance Wiggs 